Austrian Tourist Office (NYC)
For almost two decades, CommDesign has created campaigns, promotions, direct marketing tools, brochures, trade show displays and digital marketing for the Austrian Tourist Office (European and North American markets).
Tags: Graphic Design • Campaigns • Brochures • Direct Marketing • Media Planning and Booking • Trade Show Displays
The Austria Collection is an exclusive selection of 20 hotels representing Austrian hospitality at its finest. For the third year, CommDesign was mandated to develop a concept and to design this digital brochure.
Promotional Consumer Campaigns
1. Coordinated media campaign (Montreal/Toronto) promoting Austrian city packages. The campaign included print ads in Le Devoir and Globe & Mail as well as radio ads in Montreal’s Radio Classique and Toronto’s Classical Radio.
2. Outdoor campaign in downtown Toronto promoting the cultural hub Vienna.
Both campaigns involved design, production, media planning and booking.
B2C and B2B Print Campaigns
Print ads created for special interest magazines and the travel trade press.
Promotional Material and Brochures
A variety of brochures, direct marketing tools and promotional material were created and produced by CommDesign including the coordination and handling of distribution in Canada and the United States.
Trade Show Displays
Various display solutions for trade shows in Canada and the United States. Design and production – from a 40 feet banner for a reception at the Austrian Embassy in Washington DC to a portable lightweight, double-sided display for a trade show in Las Vegas to a complete booth solution for the International Tourism & Travel Show in Montreal.