Canadian Society for Yad Vashem
We are proud to share the recently launched re-branding of the Canadian Society For Yad Vashem.
Tags: Branding • Fundraising Material • Graphic Design
CommDesign was entrusted with the development of a corporate identity for the Canadian Society for Yad Vashem. The new identity was designed to reflect the organization’s specific mission in Canada. The new logo as well as the various marketing tools incorporate design elements that correspond with the style of the symbol, a choppy “Menorah” sign.
We introduced a colour palatte of various blues and repeated it in multiple compositions to create a cohesive and strong brand image. All marketing tools were conceptualized to call attention, convey a clear message, and bring the cause closer to the audience, while giving fundraising a very personal appeal.
Applications: Logo development • Stationery • Brochure • Pocket Folder • Information Kit for Donors